Mobile Summit 2025
There's much to see here, so take your time, look around, and learn all there is to know about mobile measurement and linking. We hope you enjoyed our event, but if you have any questions please reach out to the United TAAG Mobile Team.
PUB_UNIFIEDTAAG_MOBILETEAM_PGM_TEAM_USA@groups.publicisgroupe.net
Day 1 - East Coast
Mobile Insights and Privacy Trends
Jonathan Briskman, Market Insights, Sensor Tower
Navigating iOS app platform opportunities w/ Google: Roadmap + Best Practices
Josh Willner, Sr. Product Lead, Google
Panel 1: Challenges in Privacy and SKAN
Moderator: Brian Altman - Dataseat Senior Director
Panelists:
Maulana Moore, Agency Allisance Manager, AppsFlyer
Mark Menery, VP Global Head of Sales, Dataseat
Josh Pancoe, Director of Customer Success, Singular
Raymundo Olivio, SVP Data Architecture, Spark Foundry
Panel 2: Loyalty & Retention – Beyond the Install
Moderator: Eric Lind, Head of Mobile, Adikteev
Panelists:
Blake Holesovsky, NA Sales Director, Digital Turbine
Dan O'Connell, Director of Sales - App Install & Loyalty, InMobi
Sophie Frostbaum, Senior Business Strategy Manager, Branch
Finn Alvaro, Senior Client Partner, Reddit
Combat Mobile App Fraud
Scott Pierce, Head of Fraud, Integral Ad Science
Panel 3: Mobile Trends - What’s Next?
Moderator: Joe Esposito InMobi
Panelists:
Steve Massaro, Senior Director Partnerships, Edge266
Grant Simmons, VP Kochava Foundry, Kochava
Reed Kuhn, Head of Business Strategy, Branch
Taylor Kehoe - Spark Foundry Manager TAAG
Nancy Roberts - CRAFTSMAN+ President
Day 2 - West Coast
Mobile Insights and Privacy Trends
Tom Cui, Revenue Growth Officer, Sensor Tower
Panel 1: Challenges in Privacy and SKAN
Moderator: Brian Altman, Senior Director, Dataseat
Panelists:
KL Brezinski, Customer Service Director, Appsflyer
Mark Hansen, Senior Product Manager, Branch
Victor Savath, VP Solutions Consulting, Singular
Barb Kielhofer, Vice President Data Architecture, Spark Foundry
Panel 2: Loyalty & Retention – Beyond the Install
Moderator: Cameron Thom, Chief Revenue Officer, Adikteev
Panelists:
Taylor Morris, VP Global Partnerships, Digital Turbine
Stephanie Herndon-Rasse, VP Customer Experience, Branch
Leo Londono, Senior Client Partner, Reddit
Dan O'Connell, Director of Sales App Install & Loyalty, InMobi
Combat Mobile App Fraud
Scott Pierce, Head of Fraud, Integral Ad Science
Panel 3: Mobile Trends & Technology
Moderator: Todd Rose, SVP Global Business Development, InMobi
Panelists:
Steve Massaro, Senior Director Partnerships, Edge266
Brad Douglass, Client Solutions Manager, Meta
Taylor Kehoe, Manager TAAG, Spark Foundry
Sophie Frostbaum, Senior Business Strategy Manager, Branch
Olivia Barnett, Chief Revenue Officer, CRAFTSMAN+