2025 Mobile Summit Agenda - Day 1: New York

4/14/2025

Registration & Networking Breakfast

9:15

-

9:30am

375 Hudson - 5th floor café

Event Details

4/14/2025

Registration & Networking Breakfast

Morning refreshments provided by our friends at Adikteev
Attendees check in, grab coffee, and network.

9:15

-

9:30am

375 Hudson - 5th floor café

4/14/2025

Welcome Address & Opening Remarks

9:30

-

9:45am

375 Hudson - 5th floor café

Event Details

4/14/2025

Welcome Address & Opening Remarks

Speaker: Phil Golas

Overview of the summit’s purpose and key themes.
The evolving mobile landscape and Publicis’ role in driving innovation...

Event Details

9:30

-

9:45am

375 Hudson - 5th floor café

4/14/2025

Mobile Insights and Privacy Trends

9:45

-

10:20am

375 Hudson - 5th floor café

Event Details

4/14/2025

Mobile Insights and Privacy Trends

Moderator: Ryan Schlagenhauf Head of Industry at Apple
Key Topics:

Trends in Apple Store
Consumer behavior shifts
Apple updates on Privacy/S...

Event Details

9:45

-

10:20am

375 Hudson - 5th floor café

4/14/2025

Panel 1: The Role of AI in Mobile Apps

10:20

-

10:50am

375 Hudson - 5th floor café

Event Details

4/14/2025

Panel 1: The Role of AI in Mobile Apps

Moderator: Meta team
Panelists:

Jode Lebeda - Meta Client Partner

TBD - Publicis Sapient

Brandon Lawerence - Branch Director of Customer Succe...

Event Details

10:20

-

10:50am

375 Hudson - 5th floor café

4/14/2025

Panel 2: Challenges in Privacy and SKAN

11:00

-

11:55am

375 Hudson - 5th floor café

Event Details

4/14/2025

Panel 2: Challenges in Privacy and SKAN

Moderator: Appsflyer

Panelists:

Matt Gaynor- Appsflyer Solutions Architect

Mark Menery- Dataseat VP Global Head of Sales

Brian Altman - Datasea...

Event Details

11:00

-

11:55am

375 Hudson - 5th floor café

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2025 Mobile Summit Agenda - Day 2: Seattle

4/16/2025

Registration & Networking Breakfast

9 -

9:30am

1448 NW Market Street Seattle

Event Details

4/16/2025

Registration & Networking Breakfast

Morning refreshments provided by our friends at Adikteev
Attendees check in, grab coffee, and network.

9 -

9:30am

1448 NW Market Street Seattle

4/16/2025

Welcome Address & Opening Remarks

9:30

-

9:45am

1448 NW Market Street Seattle

Event Details

4/16/2025

Welcome Address & Opening Remarks

Overview of the summit’s purpose and key themes.
The evolving mobile landscape and Publicis’ role in driving innovation.

9:30

-

9:45am

1448 NW Market Street Seattle

4/16/2025

Panel 1: The Role of AI in Mobile Apps

9:45

-

10:20am

1448 NW Market Street Seattle

Event Details

4/16/2025

Panel 1: The Role of AI in Mobile Apps

AI-driven user personalization & predictive analytics.
Generative AI in mobile development & marketing.
Automation & efficiency in mobile cam...

Event Details

9:45

-

10:20am

1448 NW Market Street Seattle

4/16/2025

Panel 2: Challenges in Privacy and SKAN

10:20

-

10:55am

1448 NW Market Street Seattle

Event Details

4/16/2025

Panel 2: Challenges in Privacy and SKAN

Navigating privacy regulations (GDPR, CCPA, ATT).
SKAN 4.0: What’s new & what’s next.
How brands balance data-driven insights with consumer...

Event Details

10:20

-

10:55am

1448 NW Market Street Seattle

4/16/2025

Lunch Break & Fireside Chat with Digital Turbine

11 -

12pm

1448 NW Market Street Seattle

Event Details

4/16/2025

Lunch Break & Fireside Chat with Digital Turbine

Fireside Topic: TBD

*Lunch provided by Digital Turbine

11 -

12pm

1448 NW Market Street Seattle

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